Beginning in the late 1940s, the Polaroid Corporation would change the face of contemporary photography, both for everyday consumers and for artists. While instant cameras were originally marketed to families and amateur shutterbugs, the company was also successful in engaging fine artists via their Artist Support Program, which offered creatives like Robert Rauschenberg and Andy Warhol free film and studio time. Those collaborations would lead to decades of fruitful uses (and often misuses) of the developing technology.
Great article by Scott Indrisek
